I tried to represent the three states of water and what they means to me.
Rich media advertising created for Samsung into the UK digital edition of Elle magazine for tablet devices.
This ad, on a portrait orientation, has been published in the Korean version of Elle.
The ad in few words
Each screen is divided in three parts to allow users create their own style.
Samsung’ products are on the middle and bottom part of the ad. For each one users will find a “plus” icon to explore more and have some trending advices.
When users click on the “Get the Look” button they will access to another page. This page introduce the different products. The users will be able to explore the product colors or view the making off of the ad.